About us

Passion, more than just business, drives our commitment to excellence in these sectors. Currently operating under Orange Goat Consultants & Marketing Pvt Ltd, the company has established two thriving lines of business: FMCG and alcoholic beverages.

Our journey began with a significant milestone in 2003 when we became the sole distributor for InBev Belgium, launching their flagship beer, Stella Artois, in India’s niche market. The successful positioning of Stella Artois opened doors for other premium brands like Hoegaarden and Leffe, enabling InBev’s growth in the region. Our efforts contributed to InBev establishing their own joint venture operations in India in 2012. Additionally, we had the privilege of being the duty-free distributor for Pernod Ricard in India for over four years, further cementing our reputation in the beverage industry.

Our empowered sales and logistics teams, along with top-tier warehousing facilities, allowed us to expand into the distribution of premium Australian and Chilean wines. As consumer demand for wine grew in India, we focused on the duty-free, HORECA, off-license retail, and travel retail sectors, leveraging the rising popularity of these products. In 2007, we broadened our operations to include international trading, successfully building brands for major companies across the Indian subcontinent, Southeast Asia, and the Middle East. This international expansion remains a strong vertical for the group.

Our commitment to quality and growth continues to drive our success as we expand our market presence.